What Did We Do?
The services that Agritisement UK implemented for Dunham Pumpkins
Website Development
Agritisement UK developed a stunning new website for Dunham Pumpkins which included a full rebrand, new logo and full SEO. The website clearly showcased the unique offerings of the pumpkin patch and encouraged customers to purchase tickets online.
Results: Achieved an overall website traffic of 250,000 ranking 1st on Google.
Social Media Management
Agritisement UK managed the Facebook, Instagram and TikTok of Dunham Pumpkins. This included posting regularly, responding to messages and comments, as well as directing visitors to buy tickets online.
Results: Social media followers increased by 40% and profile visits increased by 73%.
Digital Ticketing
Online ticketing was implemented for Dunham Pumpkins. Customers purchased tickets through the website for select days and times allowing Dunham Pumpkins to staff their site appropriately. Capacity was capped so Dunham Pumpkins would not be overwhelmed.
Results: Digital tickets made up 35% of total revenue.
Content Creation
Agritisement UK crafted compelling and informative content to promote Dunham Pumpkins. This included long-form and short-form videos, stunning photos, and eye-catching graphic designs.
Results: Post frequency and consistency increased by 51%.
Paid Advertising
Agritisement UK used paid social media advertising to boost ticket sales and social media reach. Advertisement conversion rates were measured to ensure campaign success for Dunham Pumpkins.
Results: Paid adverts reached 150,000 people, an increase of 460%.
Email Marketing
By introducing digital tickets, customers were given the option to subscribe to email marketing, paving the way for Dunham Pumpkins to build a GDPR-compliant email database. This was then leveraged to consistently offer tickets year after year.
Results: Average click through rate of 4%.
“Henry was instrumental from the start of this project. I relied on him in many ways to look after the digital strategy for the Dunham Pumpkin patch and he designed the website and started the social media pages for the business. I would say that his help was critical in the success of the whole project.”